Tuesday, May 19, 2020

Mcdonald s As A Global Food Empire - 931 Words

1. What major organizational behaviour issues are multinational corporations facing currently and in the near future? Select either McDonald’s OR Subway OR another well known multinational corporation with a high profile in Australia for your answer. Ground your responses in relevant behavioural theories. Multinational Corporations are large corporations that produce and sell goods or services in various countries. McDonald’s as a global food empire is facing major organizational behavioural issues. McDonald’s must tackle staff diversity, low retention rates and the motivation of workers. McDonald’s needs to address the diversity of their workplace. This global empire needs to be inclusive of nationality, culture, religion, education, and socioeconomic status. Different nations may have varied behavioural norms and values. Focusing on education, employees from nation to nation have varied levels of knowledge and qualifications. Often, McDonald’s employees view the job as a stopgap arrangement until they can find a higher paying job. Due to this largely rampant non-committal approach of the more educated staff members, there is a low retention rate and retraining staff on a constant basis is expensive and appropriate long term staff members can be difficult to acquire (Harris, 2009). According to the Path-Goal Theory, tasks such as those undertaken by McDonald’s employees which are repetitive, undemanding, routine and mechanical, tend to bread unsatisfied group members whoShow MoreRelatedMcdonalds Arch Deluxe1551 Words   |  7 PagesMcDonald†™s has been in the hamburger business since the 1950’s and grown into a world-wide fast-food giant known for â€Å"Quality, Service, Cleanliness and Value†. As the McDonald’s empire grew so did their menu, it adapted to the tastes of their customers. In 1996 McDonald’s launched the Arch Deluxe; their answer to what adults want to eat. 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Starbucks expanding into the global empire, so, the competition is not just in the one area but in a global. This is not easy to control and fight with competitors. Next, the effect of the forces on the dynamism of the Starbucks’s environment is technological. This include introduction of new technology in coffee makingRead MoreCritically discuss the concept of Globalisation. What is meant by cultural globalisation?1514 Words   |  7 Pagesrelevance of culture as a main factor in the development of Globalisation. Firstly, the importance of communications within the process of globalisation cannot be underestimated. The most important shrinking of the world occurred......in the 1860s with the laying of cables.....taking news of ships and markets, with politics and rebellions all over the world. (1) (James CurranJean Seaton, Power without Responsibility.) 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